7 Reasons To Use inSitu Sales B2B E-Commerce Over Competitors
When choosing a B2B e-commerce solution, inSitu Sales stands out due to its flexibility, affordability, and seamless integration with the sales and inventory management sides of your business. Here’s why it’s the best choice compared to competitors:
1. Seamless Integration With Field Sales For Omnichannel Success
Unlike standalone B2B e-commerce platforms, inSitu Sales connects online ordering with field sales operations, ensuring real-time inventory updates and order processing to maximize potential for omnichannel success between both platforms. All orders and invoices can be managed in the same tab of the admin portal, with their origin source labeled, ensuring simplicity in managing omnichannel operations.
Sales reps and customers see the same pricing, stock levels, and promotions, avoiding miscommunication. Due to information in the field being saved even when offline, whenever internet connection is established, all activity will update on our platform, carrying over the changes from recent sales activity.
2. Real-Time QuickBooks & ERP Synchronization
Automatic two-way sync with QuickBooks, SAP B1, Oracle Netsuite, Zoho Inventory, Epicor, and other ERP, keeps orders, invoices, and inventory updated without having to manually carry over and update data. This eliminates any delays or potential interruptions in operations when your customers want to begin a new transaction, greatly improving customer retention in the long run.
Many competitors offer integrations, but inSitu Sales provides real-time data sync, which brings the added benefit of letting customers see the effects of their recent sales actions right away, and lets your team operate accordingly in terms of following up with scheduling, payments, etc.
3. Custom Pricing & Discounts for Each Customer
Establishing unique levels and offerings is one of the key methods sales reps use to build rapport with their priority customers. Our platform supports customer-specific pricing, promotions, and bulk discounts through pricing rules. Each of these can be fully configured on the app, or imported from your ERP (such as QuickBooks Online) if any already exist, along with an operating timeline to control when they begin, and when they end.
Many alternatives provide static pricing, limiting flexibility for B2B sales, and doing little to incentivize returning customers and reorder points. Even for sales portals that are fully self-serviced, sales reps need ways to reward loyal customers, or establish convenience in using their company for future orders.
4. Mobile-Friendly & Easy to Use
Being fully optimized for mobile and desktop makes it convenient for customers to order on any device, or conduct their own independent research on your products and offerings. Statistics show that many customers handling purchasing for their company tend to do independent research before proceeding with a decision. Because of this, it’s important to keep accessibility as open and encouraged as possible even when a sale isn’t happening.
Many competitors focus on desktop platforms, limiting mobile usability. This tends to be because more complex features are hard to configure to mobile devices, especially when we factor in ‘shop themes’ and other detailed configurations. inSitu Sales prioritizes usability above all else, so we offer enough to let your portal establish branding and company image, while focusing on the more crucial internal customizations for products and customers. This leads into our next point…
5. Custom Branding & White-Labeling
Businesses can customize the portal with their branding, making it look like their own proprietary solution, along with a branded white-label app available for download. We handle everything in terms of getting it set up on the App Store and Google Play, and upon completion, your customers can download the app using your logo and business name to conduct sales from their mobile device.
This kind of brand recognition provides a crucial distinction to set your business apart from other distributors. Typically, paying for your company’s own app would cost thousands along with recurring maintenance and upkeep fees. Instead, inSitu Sales offers all of this as part of your monthly subscription with the Enterprise Plan, which includes even more benefits to your team operating outside of Ecommerce.
6. Integrated Payment Processing
Accepting credit cards, ACH, and other payment methods directly through the B2B portal is essential for operating in 2025, but our secure payment processing gateway means your customers can confidently use the most trusted solutions available such as Stripe and Authorize.net. As long as they’ve already set up and connected their accounts on either solution, they won’t be taken to an unfamiliar third party site at checkout, which presents a much cleaner, straightforward interface.
Third-party gateways are easy to set up because they put much of the burden on your customer, in terms of additional fees, or added steps on their end. Remember that every additional step a customer needs to take on your platform is another chance to lose the sale as part of the bounce rate.
7. Affordable & Scalable Solution
We’ve always been able to boast cost-effective pricing compared to traditional B2B e-commerce platforms that charge high monthly fees as one of our key benefits. That hasn’t changed since our founding, despite the fact that every year our product offerings and features continue to evolve and expand. We operate off of legacy pricing, which means you stay locked in at the same pricing you start at for the duration of your time with us.
On that same note, our solution can scale with your business as it grows without any significant cost increases. Notably, we have many large companies such as Poppi using the same software as our smaller companies at the same price point. This means its a fixed cost you won’t need to worry about, AND it is capable of handling any amount of work or expectations thrown at it in the future.